Hyde Park Steakhouse only has one thing on its mind: younger, hipper customers. They asked TWIST for something sexy. Rather than objectifying a person, objectify the restaurant’s objects and food in a way that is witty with a hint of sex appeal.
As a result, Hyde Park has found double success. They have captured their new audience without alienating their core customers by continuing to present themselves as sophisticated regardless of the age of their intended audience.
Express the brand & support the retailer Hinkley Lighting is a multi-generation family business who is committed to delivering beautifully designed, well-made lighting at a highly accessible price. The majority [...]
Preparing a 100-year-old association for the next century BOMA Cleveland engaged TWIST to reposition its brand to attract new members. The association is part of an international consortium – yes, [...]
Raising Spirits Since 1746: Building a 270-year-old brand from scratch TWIST partnered with destination restauranteur Select Restaurants to improve the performance of its Valley Forge, PA location. After an audit [...]
Faber-Castell/Creativity for Kids® needed a cost-effective lever to move their brand into the spotlight. The company sought to equate its brand with creativity and reclaim market share in the toy [...]
The Silicon Valley of Water Innovation is Here In the summer of 2012, a new non-for-profit organization approached TWIST. This organization’s intention was to pull the greatest minds and resources [...]
A visual abstraction of treasured architecture whose style presents history through the lens of fashion. TWIST created this commemorative keepsake poster as a thank you to West Side Market Centennial Gala goers. We were inspired [...]
Changing the conversation about downtown Cleveland From The Cleveland Plain Dealer: Read about the campaign’s launch and see the results less than two years later. Your address makes a statement about your brand [...]
Downtown Cleveland makes everything fun. Food is Cleveland’s narrative. So when we do Restaurant Week, we should do Restaurant Week. An explosion of custom illustrations and fun, fresh color drove [...]
What’s your idea for our battery? Making a market for printed energy: Blue Spark engineers and manufactures paper thin, disposable, printed batteries. This breakthrough technology had very little existing applications. [...]
Background screening products and services that do more than compete; they redefine their category: Proprietary access to information is what separates the quality of an Asurint employee screening from competitors. [...]
CHALLENGE: Help a small non-profit organization motivate donors who are capable of taking stock in one Catholic Sister’s dream to help children and families in crisis. SOLUTION: Rebuild the brand [...]
Work Smart This first-of-its-kind legal service product provides law firms and independent service providers with a fast, easy and efficient method of preparing medical records for litigation. These are typically [...]